PROBLEM
The Eargo Cart and Checkout experience was out-of-date with our brand styling. At times, it was difficult to locate the Order Summary box and there was also no space in the layout for extras like shipping guarantees or financing options.
SOLUTION
I reviewed well-executed cart and checkout examples from other sites and then applied findings to my designs. I landed on a 2/3, 1/3 layout for the screen where the Order Summary box would be sticky on the right third of the screen. Always visible. Always accessible. I updated the branding and kept the page clean and minimal with subtle gray horizontal rules separating key features and areas. I brought some innovation to the Payment Options toggle, by displaying installment plan options for the user, including the ability to open a modal to run a real-time credit check. The designs have been popular with Product team managers and is in the process of going into development.
